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Female Entrepreneurship
Introduction 
At the end of this module you will be able to:
- learn about the world of female entrepreneurship
- stimulate your entrepreneurial attitude and your soft skills
- learn how to think as an entrepreneur
- get the basic skills you need before jumping into your own business
Female Entrepreneurship
- Female entrepreneurs are women who organize and manage an enterprise, especially a business;
- Female entrepreneurs are those women who think at a business enterprise, initiate it, organise and combine factors of production, undertake risks and handle economic uncertainty involved in running it;
- The government of India (1984) defined woman entrepreneur as "an enterprise owned and controlled by a woman having a minimum financial interest of 51 per cent of the capital and giving at least 51 per cent of employment generated in the enterprise to women".
ENHANCE ENTREPRENEURIAL ATTITUDE
Entrepreneurial Attitude
- Entrepreneurial Attitude is a combination of nature and nurture;
- People’s entrepreneurial attitude can be considered equal to their perception of whether the possibility of creating their own business is attractive or not;
- Kolvereid and Isaksen (2006) defined entrepreneurial attitude as the degree of commitment people have regarding the project which manifests how much they are willing to be implicated in the creation of the business.
Female Entrepreneurship
6 CHARACTERISTICS THAT MAKE WOMEN BETTER EQUIPPED FOR DOING BUSINESS
Six skills that marks Women in business Cognitive skills
- Analytical thinking
- Conceptual thinking
These two competences concern the cognitive processes, the way in which the individual thinks, analyzes, plans and his ability to possess critical thinking, to identify problems, formulate hypotheses and elaborate concept.
SOFT SKILLS
Soft Skills
•Transversal and personal skills such as social attitudes, language and communication skills, the ability to work in a team and other personality traits that characterize relationships among people
•Traditionally, they are considered complementary to hard skills, which are the skills to perform a certain type of task or activity
•They are essential to obtain good results in the world of work, in general, but above all to undertake and manage entrepreneurial activities
•They are the most transferable skills
In 2011, the European Union published a document in which it presents a classification of the professional skills possessed by the subject that have a positive effect on the possibility of finding and, above all, changing jobs.
The study highlights features based on their transferability from one job to another.
Soft Skills are the most transferable skills.
The study identifies 22 Soft Skills, divided into 5 groups:
Personal efficacy skills
- self-control and stress resistance
- self-confidence
- flexibility
- Creativity
- lifelong learning
These skills concern some aspects of an individual's maturity with respect to himself, others and his work. They are linked to the ability to continue to be productive even under pressure or difficult.
Relational and Customer service skills
• interpersonal understanding
• customer orientation
• cooperation
• communication
These skills allow people to establish good relationships in the workplace and to cooperate in a positive way with others.
Impact and Influence Skills
• ability to exert an influence or impact on others
• organizational awareness
• leadership
The skills of this group refer to the ability to influence others.
Skills oriented towards realization
• goal orientation (or success)
• efficiency
• attention to order
• quality and accuracy
• ability to take initiative (proactive approach)
• troubleshooting
• planning and organization
• information research
• management autonomy
The common feature of all these Soft Skills is the propensity for action and the implementation of activities. It's more about individual characteristics than relational ones.
How to recognize your Soft Skills
How to recognize your Soft Skills
The first step in developing your soft skills is to recognize and identify the areas on which you need to improve:
• Become aware of one's strengths and weaknesses
• Consolidate your strengths
• Work on weaknesses
• Focus on opportunities for improvement
How to stimulate your Soft Skills MAP SKILLS
Periodically carry out self-assessment (introspection, report and action) and share the results with work colleagues or people close to you.
Mapping the competences means analyzing the single competence, describing and evaluating it with respect to the results achieved in a given period.
You can decide the reference period and carry out self-assessment always respecting the same time frame.
Self-evaluation can also be carried out independently, giving oneself objectives and chronological evaluation windows.
SEEKING FEEDBACK
Both those who already work within an organization and have leadership roles, and those who approach this role for the first time, can ask for feedback, observe and listen to those around us to understand the perceptions that come from external and work on strengths and weaknesses.
PRACTICE WITH FRIENDS OR COLLEAGUES
Periodically organize role playing with friends and colleagues to field the skills and analyze them in the light of these experiential exercises.
The desire to question oneself and accept the judgment of others is a necessary step to undertake a path of growth and development.
How to stimulate your Soft Skills at a Personal and Relational Level GROWING A POSITIVE THINKING AND BEING OPTIMISTIC
Optimism is the ability to react and defeat an adversity, circumscribing the negative fact, without allowing this to influence or weaken our thinking and our actions.
LEARNING TO COMMUNICATE EFFECTIVELY
The ability to communicate is innate in extroverted people but you can become excellent communicators even if you are introverted and shy. A public speaking or creative writing course, to learn how to best use words, can be very useful.
TRAIN POWERS OF OBSERVATION
Analyzing the behavior of others and looking carefully at their attitudes is an unconscious learning process and can help us understand which characteristics could benefit us and which are completely useless.
FEED CURIOSITY AND CREATIVE THINKING
A curious person has an inner desire to experience new things and to know the unknown. Learning a new language, practicing a new hobby, attending a course on an unknown discipline is a good training to acquire important soft skills!
PRACTICE CRITICAL THINKING
A person with a critical spirit has the ability (rather rare) to criticize himself.
When faced with criticism, one feels attacked and pushed out of one's comfort zone. Those who know how to deal with and use criticism constructively will tend to be more successful in work and in private life.
PRACTICE A SPORT
Sport is an excellent training ground not only for the body, but also for the mind and spirit
LIVE AN EXPERIENCE ABROAD
It’ s the right opportunity to learn to adapt to contexts that are completely different from the usual ones, to be independent and to deal with new cultures.
DOING VOLUNTARY WORK
Helping people in difficulty could be an excellent way to improve problem solving skills and strengthen their management of time, stress and emotions.
SEARCH A COMPARISON WITH OTHER PEOPLE
It is very important to make your voice heard, to assert your ideas and defend them, but it is equally important to listen, open up to other mentalities and maybe be able to find an agreement. Don't think it's all black or white. Life is made up of many shades of color!
NEVER FORGET THIS SENTENCE
“Life is a sum of all your choices. So, what are you doing today?” (Albert Camus)
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