TEC EDMONTON divided series into five modules with 6-8 lessons per module. Each lesson is between six and fifteen minutes and the series has a building block structure.
Launch offers an overview of the early stage considerations that a small business needs to be aware of when bringing a product or service to market. This module offers an overview of the early stage that a small business needs to consider when bringing a product or service to market. The module is intended to provide a reference framework for small business owners.
Entry provides an outline of business activities that small businesses need to reflect and address during that exciting time when the business enters the market.
This module is focused on that exciting time when the business enters the market for the first time. The module covers seven topics, including:
• Market Opportunity Assessments
• Go-To-Market Plans
• Marketing and Communication Strategy
• Strategic vs. Implementation Focus
• Product Development Plan
• Accounting
• Grant Funding Landscape
Expansion delivers a wide range of topics for small business owners to explore when expanding the business into new markets and / or to new customers.
The module explores topics that many entrepreneurs and start-up companies need to consider more of when they have launched the product and are expanding in the marketplace.
The module covers six topics, including:
• Sales Teams
• Channel Partners and Distribution Networks
• Strategic Partners
• Manufacturing and Supply Chain
• Governance
• Investors
Growth brings small business owners the opportunity to look at a variety of complex activities that are required when a small business is growing.
The module looks at what small business owners need to consider during the growth and maturity of the business.
The module covers eight topics, including:
• Scalable Organizational Processes & Systems
• Talent Development, Management, and Retention
• Growth Market Identification
• Innovation Strategy
• Creating Metrics
• Risk Management
• Investor Relations
• Exit Strategy
Demonstration provides small business owners an overview of how to initiate and plan demonstration projects when testing preliminary product desirability in the marketplace.
The module introduces the concept of commercial demonstration projects through five topic areas:
• Overview of Demonstration Projects
• Planning and Design
• Resources
• Risk & Contingency
• Outcomes
Mission and goals
TEC Edmonton accelerates growth of emerging technology-based companies.
Through its people, networks and facilities, TEC Edmonton develops the Edmonton region’s innovation reputation worldwide by:
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Commercializing technology from private, university and public sources
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Helping build successful innovation-based companies
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Fostering and promoting innovation and new enterprise development